Privacy Policy

This User Agreement and Privacy Policy (accessible on the home page footer) pertains to each HEROS Hockey website and its applications, broadcasts, publications, offerings and/or any other products and services (collectively: the “HEROS Hockey Service”) provided by HEROS Hockey and its subsidiaries, agents and affiliates.

Your visit to and access/use of the HEROS Hockey service signifies your agreement to this User Agreement and Privacy Policy. If you do not agree with the terms and conditions outlined below, you may not visit, access or use any portion of the HEROS Hockey service. Please be advised, this User Agreement and Privacy Policy may be modified at any time. Continued access of the HEROS Hockey service constitutes your acceptance of any updates or revisions to this User Agreement and Privacy Policy.

Our Privacy Policy

Your privacy is important to HEROS Hockey. The following information summarizes how we may collect and treat personally identifiable and other information about you, your computer and/or mobile device.

User Information Collection:

HEROS Hockey requires you to register/subscribe for certain products and services (magazine, RSS feed, contests, sweepstakes, surveys, etc.) and potentially in the future to make online purchases. To do so, you may be asked to register a password and user ID and/or provide personal information including name, email address and contact information, such as telephone and street address. In addition, you may be asked for other personally identifiable information, such as age, gender and user preferences.

Like other websites, our servers may automatically collect information about you (such as your general geographic location); your browsing device (including its make, browser speed, IP address and/or operating system); and your online behaviour (such as page visits, content viewed, ads viewed and various clickstream data). HEROS Hockey utilizes Google Analytics for the purpose of monitoring data regarding website user traffic.

Additional examples of information collection may include:

  • Information about user transactions carried out over this website, including purchases and downloads.
  • Credit card or other payment information.
  • Information related to contests, sweepstakes, surveys and polls.
  • Information Collection Use:

HEROS Hockey may use your personal information to:

  • Administer and optimize this website
  • Personalize the website experience for you
  • Enable your access to and end use of HEROS Hockey services
  • Send you products or supply you products that you purchase
  • Send you statements and invoices and collect payments from you
  • Send you marketing communications and/or to gauge effectiveness of ad space and/or marketing campaigns
  • Third-party Access

HEROS Hockey may allow access of information to third parties that provide HEROS Hockey with important services (such as database management, technical support, e-commerce solutions and sub-contractor support). In cases where HEROS Hockey discloses personal information (for the business purposes above) to such agents, affiliates or sub-contractors, the agent, affiliate or sub-contractor will be obligated to use that personal information in accordance with the terms of this User Agreement and Privacy Policy.

In addition to disclosures reasonably necessary for the purposes identified above, HEROS Hockey may disclose your personal information to the extent that it is required to do so by law, and in order to exercise or defend its legal rights.

HEROS Hockey will never sell your personal information to a third party for marketing purposes.

Securing Your Data

HEROS Hockey will take reasonable precautions (technical and otherwise) to prevent the loss or misuse of your personal information. We store all personal information provided by you on a secure server. Information relating to electronic transactions on this website is protected by encryption technology. However, please note that although a security breach is highly unlikely, no data transmission or electronic security over the Internet can ever be guaranteed completely invulnerable. By using the HEROS Hockey service, you assume all risk in connection with the information you send to us. Also, please note that this website contains links to other resources and websites. We are not responsible for the privacy policies or practices of any third party linked to from this site.


If you have any opt-out requests, comments or questions about this privacy policy and/or the treatment of your personal information, please contact us at:

HEROS Hockey Rules of Usage


Unless otherwise specified, this service is for your personal, non-commercial use only. No person under the age of 13 is permitted to register for the HEROS Hockey service; use any HEROS Hockey social, community or discussion area; or provide any personally identifiable information to HEROS Hockey. Minors between the ages of 13 and 17 must get permission from a parent or legal guardian before making a purchase through HEROS Hockey or subscribing to/registering for any portion of the HEROS Hockey service.

By registering for HEROS Hockey services/products or making online payments, you guarantee all the information provided by you is true, accurate and up-to-date. You may not impersonate someone else when registering for HEROS Hockey accounts/products/services or when posting comments and, likewise, you may not allow anyone to access or use your registration and account information.

You are solely responsible for maintaining the security and confidentiality of your account, as well as all access and activity on your account (whether authorized or not). If you suspect the security of your account has been compromised (including the theft or loss of your computer device or account information), you must update your user name and password or close the affected account immediately. HEROS Hockey shall not be responsible for any losses arising out of the unauthorized use of your account.


All HEROS Hockey service users must comply with their own local, provincial, state, federal, national, international and foreign laws, rules and regulations pertaining to access and use of the HEROS Hockey service. This includes all applicable import and export laws, rules and regulations. If you suspect non-compliance or illegal activity connected with this service, you must notify us immediately.

Please be advised, you may not engage in personal attack or use any language on or through the HEROS Hockey service that is intimidating, harassing, hateful, violent, racist, sexist or intolerant of diversity. You may not use any language or otherwise post, upload, transmit, send or otherwise make available on or through the HEROS Hockey service any content that may be considered inappropriate, obscene, sexually explicit, indecent, harmful, deceptive, abusive, intimidating, harassing or that may constitute a criminal offence or that violates any local, provincial, state, federal, national or international laws.

You shall not make available (post, upload, transmit, etc.) any advertising/commercial content, junk mail, spam, bulk communications and/or phishing material on or through the HEROS Hockey service. You may not make available (post, upload, transmit, etc.) any software disabling devices, viruses, worms, bugs, bots, time bombs, adware, spyware or malicious programs/code of any kind on or through the HEROS Hockey service. You may not use/run any type of automated software on the HEROS Hockey service. These or any other activities that undermines the operation of HEROS Hockey may be subject to criminal prosecution and damages.

Failure follow the rules, restrictions, limitations, terms and/or conditions that apply to the HEROS Hockey service (whether listed in this User Agreement and Privacy Policy or on the HEROS Hockey service), could result in the suspension or termination of your account, which would include your ability to access, visit, or use any or all of the HEROS Hockey service. In addition, we reserve the right to remove or repossess any user ID, password or other account information without notice.

HEROS Hockey reserves the right to take technical, legal, and/or other action(s) we feel necessary (with or without notice) to rectify and prevent potential violations and to enforce this policy and agreement.

Users of any website should always be mindful of sharing personally identifiable information (whether about yourself or others) in the site’s public areas such as comment and online community sections. HEROS Hockey is not responsible for consequences relating to any content/information you make available on our site.

Please be advised, while every reasonable effort is made to prevent the transmission of computer viruses, HEROS Hockey shall not be held responsible for any issues related to the highly unlikely event of virus transmission. Accessing the HEROS Hockey service is at your own risk.

Content & Copyright

Please be advised that the ideas and thoughts expressed by users of the HEROS Hockey site do not necessarily reflect the views of, nor have they been endorsed or checked for accuracy or completeness by HEROS Hockey or its agents and affiliates. The opinions, advice, tips and other information made available on or through this service, including that which is submitted, provided, posted, uploaded, or transmitted are the views and responsibility of those who submitted/provided/posted/uploaded/transmitted the information. In addition, you acknowledge that we have not necessarily reviewed or endorsed the content/offerings/services that are linked to from the HEROS Hockey service. Accessing any other site/application/service/destination is at your own risk.

HEROS Hockey makes every effort to source the highest quality subject matter experts, resources, tips, advice and content. However, you acknowledge that content available on or through the HEROS Hockey service is not intended to act as, replace or constitute professional medical or health advice, or to diagnose, treat or cure any medical health or other condition. Any content on the HEROS Hockey service is to be utilized at your own discretion and risk. You should always seek the advice of your physician or other qualified health provider if you have any health concerns or questions, or begin a new diet, fitness or training plan.

HEROS Hockey (including our agents, affiliates, sub-contractors and service providers) is not responsible for any loss or liability in connection with the content obtained on or through this service. You acknowledge that HEROS Hockey has no liability to you in connection with any content, including that which violates this agreement, made available through or on the HEROS Hockey service. You acknowledge that you are using this service at your own risk.

Copyright concerns pertain to all content including copy, articles, creative (graphics, design, illustrations, artwork, etc.); photographs; trademarks, trade names, etc.; audio and video; computer code, data, indexes, registries, etc. whether sent, posted, uploaded or otherwise provided to HEROS Hockey by us or our users.

If you have a copyright concern or have reason to believe your content has been copied or utilized in a way that infringes on your copyright, please notify our editor immediately by email at

Affiliate Promotion and Retail Merchandise

Our mission is to provide North America’s minor hockey community with outstanding editorial content, practical lifestyle information and unique tools, products and resources that help players and their families, coaches, associations and communities experience the most positive, healthy and rewarding hockey experience possible. HEROS Hockey may receive a commission or other form of compensation on purchases made on, through or linked from our service. Nothing on the site constitutes a binding offer to sell, distribute or give away merchandise, services or products.

HEROS Hockey is committed to providing an uncompromised level of excellence in content creation and product offerings in order to deliver measurable benefits to our readers and customers. We pride ourselves on linking our users with quality manufacturers, distributors, products and merchandise. Although HEROS Hockey makes every reasonable effort to affiliate itself with merchandise, products, services and content of quality, value and reliability, you agree we are not responsible and have no liability to you with regard to any merchandise, product, service and/or content featured, mentioned, distributed, sold, given away or made available in any way through HEROS Hockey. This includes control over such things as features, specifications, safety, quality, product descriptions, shipping and fulfilment procedures.

In the event that information posted within or through the HEROS Hockey service conflict or be inconsistent with this User Agreement and Privacy Policy and information, HEROS Hockey will solely determine which terms, conditions, rules, limitations and/or restrictions shall be followed and you agree to waive the right to challenge or dispute such determination.